What kind of content does Hannah Grae make?
Hannah Grae crafts deeply personal original songs that explore themes of heartbreak and struggle, often with an angsty, late-night listening vibe. On TikTok and Instagram, she shares her journey as an emerging artist, from intimate live performances in London to connecting with her audience. Her authentic storytelling resonates with listeners, offering a raw and relatable glimpse into her artistic process.
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Who is Hannah Grae’s audience?
Hannah Grae's audience is likely composed of young adults and teens in the UK, drawn to her raw, emotionally resonant original songs and relatable themes of heartbreak. Their high engagement rates on TikTok (17.64%) and Instagram (11.59%), significantly exceeding benchmark ERs for both platforms, indicate a highly dedicated and active fanbase. These followers are actively seeking out new, emerging artists and are likely to be receptive to exclusive content, merchandise, and opportunities to connect with Hannah, signaling strong potential for conversion and community building on Nutcake.
Which creators are similar to Hannah Grae?
If you're looking for creators like this creator, you'll love artists who craft angsty, original songs about heartbreak and deliver raw, live performances.
Izzi De-Rosa
TikTok @izziderosa · Instagram @izziderosa
This creator makes videos about their music, often sharing snippets of new songs and the inspiration behind them. They have a particular interest in Y2K and UK garage music styles. Some content includes personal stories, like writing a song about a crush and eventually dating them, or sharing experiences at music festivals. They also explore themes of travel and personal experiences in their music and videos.
Tayna-Demoi
TikTok @taynademoi
This creator posts videos about their journey as a singer-songwriter and independent artist in the UK R&B and pop scene. They share updates on their music releases, often referencing upcoming projects and their personal growth. The creator also shares lifestyle content, including vlogs, skincare routines, and unboxing videos, documenting their daily life and experiences.
Ollie Hayes
Instagram @olliehayesmusic
This creator posts music-related content, including original songs and lyrics. They share behind-the-scenes details about their music-making process and announce upcoming shows and releases. The creator also posts music videos and acoustic sessions, often sharing personal reflections on their music and experiences.
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