What kind of content does Catherine make?
Catherine crafts engaging video content on TikTok and Instagram, sharing her passion for delicious and accessible food. Her tutorials cover a wide range of culinary interests, from mastering pizza and Asian cuisines to high-protein meal prep and creative baking. Brands can connect with Catherine's audience through her visually appealing content that also highlights kitchen tools and food presentation tips.
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Verify your partnershipWho is Catherine’s audience?
Catherine's audience is likely comprised of home cooks and aspiring bakers in the UK seeking practical, step-by-step culinary guidance. Their intent signals are strong, indicated by exceptionally high engagement on Instagram (7.06% ER, significantly above the 1.5% benchmark), suggesting a highly receptive and interactive community. While TikTok engagement is lower (0.25% ER), the sheer volume of followers still presents a substantial reach. This audience values actionable content and demonstrates a clear preference for visually rich platforms like Instagram for detailed food tutorials and recipe inspiration.
Which creators are similar to Catherine?
If you're looking for creators like this creator, you'll find delicious recipes, easy meal prep ideas, and baking tutorials perfect for home cooks and aspiring bakers.
Let's Munch
TikTok @letsmunch · Instagram @letsmunchh
This creator shares recipes and cooking tips, often focusing on recreating restaurant-quality dishes at home. They demonstrate how to prepare meals such as steak, chocolate chip cookies, and various pasta dishes. The creator also offers advice on cooking basics, like ensuring chicken breast is juicy and flavourful. Some videos feature unique recipe combinations and meals inspired by specific events, such as food for a basketball game.
Maia Marjoram
TikTok @maiamarjoram_
This creator shares recipes for various dishes, including pasta, chicken, and gnocchi, often focusing on quick and easy weeknight meals. They also post about restaurant visits and specific food items like sushi dog bowls and heart-shaped pizzas. The content includes cooking demonstrations with ingredients and step-by-step instructions, as well as reviews of dining experiences in London.
Jonny
TikTok @chefjonnymarsh
This creator shares recipes and cooking demonstrations, often focusing on homemade meals and dishes inspired by various cuisines. They frequently post about preparing food for Premier League footballers, including pre-match meals and desserts. The content features a range of dishes from pies and pasta to curries and salads, with an emphasis on fresh ingredients and accessible cooking methods.
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