What kind of content does Our Rural Life make?
Our Rural Life shares authentic glimpses into family life and gentle parenting on TikTok and Instagram. This millennial mother offers relatable insights into raising young children in today's world, exploring the impact of technology and the joys of finding balance. Her content also highlights the beauty of UK staycations and the simple pleasures found in everyday moments, from gardening to cherished family time.
Are you a brand that’s partnered with Our Rural Life?
Verify your partnership
Who is Our Rural Life’s audience?
Our Rural Life's audience is likely comprised of millennial parents, primarily mothers, in the UK seeking relatable content on family life and gentle parenting approaches. Their high engagement rates (TikTok 5.57% ER, Instagram 8.82% ER) significantly exceed platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly invested and responsive community. This suggests strong intent signals for parenting advice, product recommendations related to family activities and UK travel, and authentic lifestyle content. The creator's niche focus fosters a loyal following likely to engage deeply with sponsored content that aligns with their values and interests.
Which creators are similar to Our Rural Life?
If you're looking for creators like this creator, you'll love finding relatable millennial moms sharing gentle parenting tips and UK staycation ideas for your family.
Lauren Mudd
TikTok @ourlittlehappilyeveraftr · Instagram @ourlittlehappilyeveraftr
This creator shares content about their life as a mum from Newcastle. They post about their experiences with pregnancy and birth, often sharing positive stories. They also share videos about days out with kids, including visits to science museums and toddler activities. Other content includes lifestyle topics such as dental transformations and travel plans, alongside relatable parenting moments.
Hannah Jones
Instagram @byhannahjones
This creator shares content about their family life, focusing on moments with their four children. They also share home decoration ideas, particularly seasonal styling and organisation tips. The creator discusses their experiences with DIY projects and creating a comfortable home environment. Additionally, they touch upon their work and the freedom it provides, often relating it back to family experiences and memory-making.
Jessica Bernard
TikTok @lifewiththeblackleys · Instagram @new_mummy_jess
This creator shares videos about family travel experiences, including visits to cafes with unusual features, such as fish in the dining area, and reviews of tourist activities like desert safaris and soft play centres. They also discuss their decision to leave the UK to travel the world with their children, highlighting educational and cultural experiences. Other content includes travel tips, packing advice for cold climates, and simple recipe ideas.
Frequently asked questions
Sign in to view Our Rural Life's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Our Rural Life today
You can use Nutcake’s agentic tools for free. Sign up today to work with Our Rural Life on your creator campaign.