What kind of content does Estella make?
Estella crafts vibrant lifestyle content, sharing her personal travel diaries from destinations like Istanbul and Rome on TikTok. Her feed is a curated mix of wanderlust-inducing adventures and chic fashion inspiration, featuring summer wedding guest outfits and festive holiday nail art. Brands will appreciate her authentic storytelling and eye for detail in showcasing personal experiences and aspirational style.
Are you a brand that鈥檚 partnered with Estella?
Verify your partnership
Who is Estella鈥檚 audience?
Estella's audience is likely comprised of individuals interested in aspirational travel, fashion trends, and curated lifestyle content, primarily from the UK. Their high engagement rate on TikTok (18.58% ER, significantly above benchmark) signals strong interest and active participation, indicating they are not passive viewers but rather highly receptive to Estella's recommendations and content. This suggests a valuable audience for brands seeking to tap into a community that actively seeks inspiration and product discovery within the travel and fashion verticals.
Which creators are similar to Estella?
If you're looking for creators like Estella, you'll love discovering new travel, fashion, and lifestyle inspiration perfect for your next holiday outfit.
Tills
TikTok @nataliamoseley
This creator posts videos about their travels to various European locations, including Greece and Italy. They often feature footage from boat trips and highlight aspects of summer holidays. The creator also shares content related to events like their graduation ball and mentions gifted items they receive. Some videos include collaborations with other users.
Georgias world
TikTok @georgiablacklidge
This creator shares fashion content, often showcasing outfits for different seasons and occasions. They post videos featuring clothing hauls and styling tips, frequently mentioning brands they like. The creator also shares travel vlogs, highlighting restaurants and scenic locations. Some content includes personal moments with friends and preparations for events like weddings.
Min
TikTok @_notoverthehill_
This creator shares fashion and outfit inspiration, showcasing various clothing combinations and styles. They also post about their travel experiences, including hotel stays and holiday destinations. Additionally, the creator engages with their audience by thanking them for their support and looking forward to building the community.
Frequently asked questions
Sign in to view Estella's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Estella today
You can use Nutcake鈥檚 agentic tools for free. Sign up today to work with Estella on your creator campaign.