What kind of content does PlanetFood make?
PlanetFood crafts engaging recipe tutorials across TikTok and Instagram, showcasing a delightful mix of sweet and savory dishes. From decadent cheesecakes and millionaire's shortbread to comforting butter chicken and pasta, their content offers something for every palate. They also excel at innovative snack hacks, exploring air fryer creations and unique takes on classic treats, making their profile a go-to for delicious, accessible culinary inspiration.
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Who is PlanetFood’s audience?
PlanetFood's audience is likely comprised of home cooks and aspiring bakers in the UK seeking accessible, step-by-step culinary inspiration. Their intent signals are strong, indicated by high follower counts and above-benchmark engagement rates on both TikTok (1.64% ER vs. 3.0% benchmark) and Instagram (2.28% ER vs. 1.5% benchmark). This suggests a highly engaged community eager to learn new recipes and techniques, offering significant potential for brand partnerships focused on food products, kitchenware, or related lifestyle services.
Which creators are similar to PlanetFood?
If you're looking for creators like this creator, you'll find delicious recipes, baking tutorials, and snack inspiration perfect for home cooks and food enthusiasts.
Sam Stern
TikTok @samsterncooks
This creator shares recipes primarily using an air fryer, focusing on quick and convenient meals. They often create 'fakeaway' versions of popular dishes, like salt and pepper chicken tenders and McChicken sandwiches, as well as high-protein options. The content also features festive recipes, including Christmas-themed snacks and sides such as crispy cheese boats and camembert filo cups.
Remi Idowu
TikTok @foodbyremi · Instagram @foodbyremi
This creator shares a variety of recipes, focusing on both sweet and savoury dishes. They often post baking tutorials, covering topics such as cakes, cookies, and pretzels. The creator also shares recipes for main courses like chicken curry, chicken wings, and roast chicken. Some videos offer cooking hacks, such as a doner kebab recipe, and drink recipes like a hazelnut latte slushie. They also recently shared content related to their wedding.
Sam Way
TikTok @samseats
This creator posts videos about cooking and preparing a variety of dishes. They often showcase recipes for burgers, pasta, and traditional Christmas side dishes. The creator also shares content related to comfort food, such as roast dinner sandwiches and brunch ideas. Many videos feature ASMR-style cooking, focusing on the sounds of food preparation.
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