What kind of content does Shara make?
Shara crafts delicious and approachable content, specializing in beloved British comfort food recipes and simple meal solutions. Audiences on Instagram can find everything from classic roast chicken to speedy air fryer ideas. Beyond the kitchen, Shara offers insightful restaurant reviews, sharing her dining experiences and recommendations with a friendly and informative tone.
Are you a brand that’s partnered with Shara?
Verify your partnershipWho is Shara’s audience?
Shara’s audience consists of UK-based food enthusiasts seeking accessible, nostalgic British comfort food and practical culinary guidance. With a remarkable 28.59% engagement rate on Instagram—vastly outperforming the 1.5% platform benchmark—her community demonstrates exceptionally high intent and brand affinity. This level of interaction signals a deeply loyal following that actively participates in her recipe discussions and trusts her restaurant recommendations. Consequently, Shara offers a high-value partnership opportunity for brands looking to drive meaningful conversion and authentic engagement within the British home-cooking niche.
Which creators are similar to Shara?
If you're looking for creators like this creator, you'll love their easy British comfort food recipes and restaurant reviews for anyone who loves simple, delicious meals.
Danielle & Adam
Instagram @girlcooksboybakes
This creator shares recipes and cooking demonstrations, focusing on simple and accessible dishes. They often highlight one-pot meals, slow cooker recipes, and air fryer techniques. Many of their videos feature comfort food classics like ragu, chicken and rice, and jacket potatoes, as well as baked goods such as apple crumble.
Daniel John
Instagram @daniel_johneats
This creator shares recipes for home cooking and highlights places to eat. Their content often focuses on brunch dishes, comfort food, and meals that use leftovers. They provide step-by-step instructions for dishes like creamy chicken vodka pasta, loaded hash browns, and various toast toppings. The creator also shares reviews of food products and experiences at food events.
Yinka Ogunbiyi
Instagram @foodfireandsoul
This creator posts recipes and cooking tutorials. They focus on dishes such as seafood, chicken, and baked goods like cheesecake and cornbread. The creator also shares drink recipes, including cocktails and mocktails. They often highlight specific ingredients or brands in their videos.
Frequently asked questions
Sign in to view Shara's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Shara today
You can use Nutcake’s agentic tools for free. Sign up today to work with Shara on your creator campaign.